Pro-choice activists: Florida is the No. 1 anti-woman destination
Take a ride on any of Florida’s highways and you’re bound to encounter this billboard, or a similar one (the new billboards have taken a decidedly less 1980s approach, showing a sweet blonde “pregnant” model instead of the above Zena-Warrior-Princess-with-scary-contour-blush). While not funded by state government, the billboards still provide insight into the political temperature in Florida when it comes to women’s rights. In fact, the women’s-rights activist group Ultraviolet recently called out Florida as the No. 1 anti-woman tourist destination in the nation — and launched a plan to name and shame.
Ultraviolet plans to raise awareness of woman-hating Florida (and other states that limit reproductive rights) by buying airport and travel-website ads. Their intention is to hit these states where it hurts: right in the pocketbook. The tactic is meant to encourage equality-minded folks to choose a location other than Florida for their vacations, because who wants to vacation in an anti-choice state, knowing that their hotel-and-restaurant dollars are indirectly going toward supporting anti-woman policies?
In 2011, tourism had an impact of $67 billion on Florida’s economy. Ultraviolet hopes that by making a dent in these dollars, they’ll encourage politicians to “back off their war on women.” Ultraviolet is seeking donations to help buy the ads. Luckily, airport ads aren’t nearly as spendy as billboards, so their goal is only $15,000. Are you in?
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