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Contract snag prevents Super Bowl MVP Malcolm Smith from timely endorsement of Disney

February 3, 2014

Seattle Seahawk Malcolm Smith was crowned MVP of last night’s Super Bowl XLVIII, but football fans who long every year to cap their big game experience by watching that most valuable player bark his desire to visit the Magic Kingdom had to wait until the cold light of Monday. The Disney corporation and Smith had some last-minute difficulties hammering out a contract for the traditional “I’m going to Disney World!” spot that is the privilege of every Super Bowl MVP since Phil Simms first pocketed $75k to do it immediately following Super Bowl XXI in 1987. Thus, Smith’s 30-second ad aired simultaneously this morning on ABC’s Good Morning America and ESPN’s SportsCenter.

With Frozen siren Idina Mezel performing the traditional “When You Wish Upon a Star” accompaniment, the linebacker exhibits an enthusiasm that would make [stock Disney character] proud.

Of course, the unfortunate delay here begs the question: if a Super Bowl MVP doesn’t proclaim his love for Disney World on the night of the same Super Bowl, does it really count? Will his ensuing trip to Disney World be cursed in any way? Also, do Super Bowl MVPs automatically get a FastPass? How long will Malcolm Smith have to wait to ride Soarin’ at Epcot? If Malcolm Smith yells, “Andy’s coming!” to the Toy Story characters, will they fall down out of respect for that 69-yard touchdown? Do regular Disney rules even apply to Super Bowl MVPs?

The post-game scene wasn’t without excitement for Smith last night, however, and perhaps a new tradition was born when an unknown individual rushed the podium during the player’s MVP press conference to announce that the 9/11 attacks were “perpetrated by people within our own government.” How much money do you think Universal Studios paid that guy?

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